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Social media marketing specialist

This is a Full-time position in Encinitas, CA posted October 29, 2019.

Kind Health Group is a luxury concierge Primary Care and Medical Spa.

We believe in the power of prevention and that health, beauty and overall happiness go together.

Our integrated medical, wellness and aesthetics practice, provides patients a relaxed environment to receive an array of treatments such as injectables, laser skin treatments, health coaching and primary care. We are seeking a Social Media and Marketing Associate to assist in our rapid growth.

The ideal candidate will be an aesthetic and lifestyle digital storyteller that will help elevate and execute a multi-channel content and marketing strategy.

Candidate will be responsible for creating engaging content, promotional assets and event promotions for our Facebook, Instagram, Twitter, YouTube and Kind website.

Candidate will also be responsible for creating and maintaining our social medial and email marketing campaigns and updating our website with before and after photos.

Do you have a passion for communicating the latest gold standard procedures is aesthetics, skincare, wellness, healthy living, and healthcare?

Do you have a genuine enthusiasm and love for digital media, event promotion and content creation?

Do you want to be a part of an amazing, kind and highly skilled team that is making a difference daily in the way patients look and feel about themselves?

If you do, we want to meet you!

This position is essentially: one-part social media, one-part brand personality (in short videos, Instagram stories, live-streams, etc.), and one-part editorial writer.

As needed, this position will also assist with patient support and event planning. The Social Media & Marketing Specialist will report to the Director of Sales and Operations and CEO, Medical Director.

Candidate must live in the San Diego area, preferably living in or comfortable commuting to North County, Encinitas.

Candidate must be available for occasional evening and weekend events.

· A passion for our mission and vision
· Ability to work productively in a busy, fun, fast paced office
· Ability to manage and optimize seasonal promotions and multiple marketing campaigns running simultaneously
· Experience in the medical aesthetics industry we are looking for someone that understands the basic of aesthetic lasers, body contouring and facial injectable
· Undergraduate studies focused in Business, Marketing, Public Relations, English or another related field
· 2 years’ experience in digital marketing, social media, editorial, or public relations
· Solid, polished writing skills
· A desire to learn and keep current on social media and digital trends
· Basic design, photography skills using both app-based and desktop-based tools.

Video skills a big bonus
· Agency, media or publishing experience is highly desirable
· Portfolio of fresh and original work
· Create Social Media and Marketing Strategy: Develop and Manage Social Media strategy across social networking platforms including Facebook, Instagram, Eventbrite, Twitter and YouTube
· Nurture & Engage Customers: Retain and excite current customers through innovative social media & web content (e.g., partnerships, contests, live chats etc.)
· Listen: Develop a social listening initiative to regularly engage with the community
· Grow Fans: Develop social campaigns that create buzz worthy excitement and marketing campaigns that aid in the growth of Kind Health Group
· Engage Influencers: Engage the influencer community & reviews to leverage influencers of target demographic
· Support: Liaise with our medical providers and patient care team to ensure timely responses for community members questions, concerns or praise
· Tech Savvy: Maintain up to date, cutting edge knowledge resources on all new and developing social media strategies and tools
· Manage Social Media and Email Campaign Marketing Calendar
· Attend, contribute and collaborate with executive team and providers during marketing meetings
· Kind Health Group Website: Update frequently with new before and after photos.

Request and manage online reviews. Success Factors
· Passion
· Creativity
· Positive “can-do” attitude
· Big-picture vision
· Entrepreneurial spirit
· Love of technology
· Attention to detail
· Collaborative spirit
· Confidence
· Organization